How Does Affiliate Marketing Work in India?
· 4 min read
How affiliate marketing works in the Indian market, including KYC, TDS, payment methods and popular categories.
The Indian context
Affiliate marketing in India has grown with digital payments, low-cost data and online financial products. Publishers range from finance YouTubers and Telegram communities to comparison sites and assisted-sales teams.
Step by step
- Join a network and complete KYC with PAN and bank details.
- Get approved for campaigns relevant to your audience.
- Share tracking links and add sub-IDs for each channel.
- Track clicks and conversions in your dashboard.
- Withdraw validated earnings after TDS as per policy.
Taxes and compliance
Publisher payouts are usually subject to TDS under Indian tax rules, so a valid PAN is important. Financial campaigns also come with promotion rules. See the publisher page for how Click2Track handles onboarding.